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UCB launches new podcast series in time for ECTS 2023: Fragility Fracture in Focus

Adriaan Snauwaert resized
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Adriaan Snauwaert, Global Communications & Company Reputation


UCB is marking the start of bone health congress season with a brand new and exciting podcast series, “Fragility Fractures in Focus”.

Launching in time to coincide with the start of the European Calcified Tissue Society (ECTS) congress in Liverpool, UK (April 15-18) the first episode features special guests, Prof Bente Langdahl, Aarhus University in Denmark and Prof Richard Eastell, Sheffield University, UK.

The series will be hosted by UCB’s Head of Medical External Affairs, Cesar Libanati and provides guests and listeners alike, to dive deeper into the most pressing issues impacting clinical practice today. Each episode focuses one of the ‘Ps’ from the P4 Health Spectrum (predictive, preventive, personalized, and participatory) – an increasingly recognized cornerstone of proactive modern medicine – which looks to shift focus away from disease to the promotion of a state of wellness, defined as a state of optimal health.

The theme for the first episode will be “predictive”, focusing on:

  1. Different biomarkers as predictors of optimal protection and fracture prevention
  2. Assessing the role of 'optimized treatment strategies' and their practical application in clinical practice

The Fragility Fractures in Focus podcast series underscores UCB’s continued commitment to creating value for patients and the scientific community”, explaines Nico Reynders, Head of Bone Mission. “UCB is proud to showcase its continuous work at ECTS, which aims to improve treatment outcomes for people living with osteoporosis, close the treatment gap and, ultimately, reduce the risk of fragility fractures.”

Curious? You can listen to the podcast here (for healthcare professionals only):

Stay up to date with the latest UCB news at ECTS 2023 through our social media channels (Twitter, LinkedIn) and get involved using #ECTS2023.

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